Too Much Snooki?

A colleage of mine posted this on Facebook: “If you worked at a station that makes… sure to do a story about Snooki having her baby, would you be ashamed?”

A solid, solid question, as I ended up being the “lucky” anchor who read the story.

For those of you who are wise enough to not know who Snooki is

I think more than my opinion, I’m interested in yours. However, I’ll share mine to get the ball rolling.

As much as we hate to think that personal developments in the lives of reality TV stars deserve airtime, they will get it. What has Nicole “Snooki” Polizzi done to be on news outlets? Nothing on the level of politicians, heroes, leaders, entrepreneurs, learners, teachers and others. Yet TV stations (and other media outlets) cover her life because she’s wormed her way into ours. Her obsessions, quirks, outspoken words and sometimes complete ignorance have horrified and captivated us to the point where any action of hers demands our attention.

As a journalist, I hate that her child’s birth gets coverage. As a subscriber to bad TV? I yelped when I heard she went into labor.

Managers who decide not to address Snooki’s son in their newscasts should be lauded and admired. However, I guarantee the majority will choose to make mention because they will receive the ratings and the attention from the general public. Not to mention… they were probably just as fascinated.

Do we blame the media? It certainly is an easy out. But before we shake our heads at the networks, let’s take a look at ourselves.


I’m the first one to say I need to change my interests before I judge that of others.

3 thoughts on “Too Much Snooki?

  1. Megan says:

    Tough question. Given our proclivity to rubber-necking, the abundance of reality TV shows on air, and our general human fascination with the desire for “easy”. I doubt there will ever be a time when the Snookis of the world aren’t in the limelight.

    Often, we turn to things that are exciting, but unimportant beyond today, because it’s an easy high. Thinking about child labor, sex trafficking and other “real” issues is harder because it brings guilt tarnished apathy. Watch a news story on children starving in Somalia and we feel like monsters. It’s hard to care about things that are so distant from us–geographically and socially–that we feel unable to do anything and guilty for not doing anything all at once.

    It’s easy to watch shows about the Jersey shore and walk away unaffected and unchanged. Their problems seem shallow compared to ours so we end up feeling better–because we’re not like them.

    Anyway…just my two cents.

    • Bev says:

      “Often, we turn to things that are exciting, but unimportant beyond today, because it’s an easy high.”

      Hear, hear! It’s all about our love of instant gratification. I make my best efforts to ignore Snooki, but it is kind of hard given her extensive reach in society… I wish organizations such as Love146, Compassion Int’l or World Vision got the press that she gets. People don’t have to feel like they are so removed from these problems in the world that they can’t help – if any of these organizations were given just one Jersey Shore time slot, it would be more than enough time for them to outline to people EXACTLY what they can do.

  2. When I first thought about this, my initial reaction was that any facts I know of Snooki are a waste of precious brain space…

    But I think I should reconsider my initial stance…

    It is your duty to report on things of import. Whether it is some tidbit on a celeb, a heart-touching story, or the typoon currently bearing down on Japan & the Koreas. What is considered to be of import is mostly influenced by station execs/owners & audience.

    Perhaps we (watchers) are too quick to deem that those of us touched with fame are better, somehow more to be celebrated. (They lie better than we do? They wear makeup, nose jobs, and diva attitude better?) And those tainted with infamy deserve that public badge more than the average joe? That we can condemn stupid/vengeful/childish/atrocious actions because the lens of public opinion has made them somehow less than human. We believe that we are somehow better, not plagued by those same impulses.

    Snooki is a human being. She is a neighbor to be loved. She is fallible. And I’m absolutely certain that were one of us to come under the magnifying glass of fame, we may find our flaws broadcast across the globe. We may fair no better than her in the public eye.

    Is it truly wise to not know Snooki? I’m not sure I can fully agree with that. But perhaps it is more telling how we react to Snooki and the Jersey Shore phenomenon… maybe it’ll tell us more about the state of our hearts than we’d like to know.

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